Privacy Policy

Last Updated: February 19, 2025

1. Introduction

This Privacy Policy explains how FluffyPuppy Pet Store ("we," "us," or "our") collects, uses, and discloses your Personal Information when you visit or make a purchase from https://fluffypuppypetstore.com (the "Site"). By using our Site, you consent to the data practices described in this policy.

2. Personal Information We Collect

When you visit our Site, we collect certain information about your device and browsing behavior. Additionally, when you make a purchase, we collect specific order-related details.

2.1 Device Information

We collect information automatically, including:

  • Your web browser type and version
  • IP address and time zone
  • Installed cookies and tracking technologies
  • Pages you visit and referring/exit websites
  • Your interactions with the Site

We collect this data using the following technologies:

  • Cookies: Small data files stored on your device (for details, visit All About Cookies - http://www.allaboutcookies.org)
  • Log Files: Track website activity, including IP address and browsing history
  • Web Beacons & Pixels: Electronic files that record browsing activity

2.2 Order Information

When you purchase a product, we collect:

  • Name, billing address, and shipping address
  • Payment information (credit card details, PayPal, etc.)
  • Email address and phone number

This information is required to process and fulfill your order.

3. How We Use Your Personal Information

We collect and process your Personal Information for the following purposes:

  • Order Fulfillment: Processing payments, arranging shipping, and providing invoices/order confirmations
  • Customer Support: Communicating with you regarding inquiries or issues
  • Fraud Prevention: Screening orders for potential risk or fraud
  • Marketing and Advertising: Sending promotional offers (only if you have opted in)
  • Website Optimization: Improving website functionality and user experience

SMS Marketing: By subscribing to our SMS notifications, you consent to receive recurring marketing texts regarding our products and services. Standard data and messaging rates may apply. Reply STOP to opt out at any time.

4. Sharing Your Personal Information

We do not sell or rent your Personal Information. However, we share data with third parties to help operate our business effectively.

4.1 Service Providers

We use third-party service providers such as:

  • Shopify (e-commerce platform) – Privacy Policy https://www.shopify.com/legal/privacy
  • Google Analytics (website tracking) – Privacy Policy https://www.google.com/intl/en/policies/privacy
  • Payment Processors (e.g., PayPal, Shop Pay, Stripe) – Each provider has its own privacy policy

4.2 Legal Compliance

We may share your information when required by law, to comply with subpoenas, or to protect our rights.

5. Behavioral Advertising & Tracking

We use targeted advertising based on browsing behavior. You can opt out using the links below:

  • Facebook Ads: Settings - https://www.facebook.com/settings/?tab=ads
  • Google Ads: Settings - https://www.google.com/settings/ads/anonymous
  • Bing Ads: Settings - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
  • Digital Advertising Alliance: Opt-out - http://optout.aboutads.info/

5.1 Do Not Track

We do not alter our data collection practices when a "Do Not Track" signal is received from your browser.

6. Your Rights

Depending on your location, you may have rights under privacy laws like GDPR (EU) and CCPA (California). These may include:

6.1 GDPR Rights (European Residents)

  • The right to access, update, or delete your Personal Information
  • The right to restrict or object to processing
  • The right to data portability
  • The right to file a complaint with your local data protection authority

If you wish to exercise these rights, contact us at support@fluffypuppypetstore.com.

6.2 CCPA Rights (California Residents)

Under the California Consumer Privacy Act (CCPA), you have:

  • The right to request details about the data we collect
  • The right to request deletion of your Personal Information
  • The right to opt out of data sharing

To exercise these rights, contact support@fluffypuppypetstore.com with "CCPA Request" in the subject line.

7. Data Retention

We retain Order Information for our records unless you request deletion. Some legal or business obligations may require us to keep certain records longer.

8. Security Measures

We implement industry-standard security measures to protect your data. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page, and we encourage you to review this policy regularly.

10. Contact Us

For any questions or concerns regarding this Privacy Policy, please contact us:

11. Final Notes

By using our Site, you acknowledge that you have read and understood this Privacy Policy. Thank you for trusting FluffyPuppy Pet Supplies Store! 🐶✨